In the spring of 1992, with the spring breeze coming from the east, the Department of Journalism, the predecessor of the School of Journalism and Communication of Zhengzhou University, enrolled in the correspondence course of advertising and opened a short semester course of "Advertising Planning" for the whole university. So far, more than 1,000 graduates have left the university and are active in the fields of advertising and media industry at home and abroad. 23 years of hard work have formed the professional pursuit of "Dingli Zhongyuan, Creative World" and the professional pursuit of "No Horse is Whipped" and "No Horse is Whipped", "You can't fight alone", "don't do ineffective advertising, let alone unscrupulous advertising", "sentiment, responsibility and commitment", and gradually explored the formation of the professional culture of The ideology of "consolidate theoretical foundation, strengthen practical skills, and follow the frontier of the industry".

There are 12 teachers in the department, including 1 professor, 8 associate professors and 3 lecturers; 1 doctoral supervisor and 8 master's supervisors; 6 doctors and 3 doctors in the process of study; and 1 person who has been awarded "Special Contribution to the Academic Development of Chinese Advertising" and "Outstanding Chinese Contemporary Advertising Person". "The team is a vigorous, united and progressive teaching and research team.

In the spring of 2018, the Alumni Association of the Department of Advertising of Zhengzhou University was officially established, and more than 1,000 graduates have a warm home "Zhengguang Zhihui" where they can unite their strengths and advance together.

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