Graduate Programme

Undergraduate programme

Graduate Programme

Graduate Programme
Professional Master (part-time)
Date:2024-01-11 11:49:09     Visits:     

1. Training objectives

Cultivate "all media high-level news communication talents" with high comprehensive literacy, solid theoretical foundation and comprehensive practical ability for news organizations, media organizations, government enterprises and institutions and other departments to meet the needs of current media integration, development and transformation, not only master traditional skills such as gathering, writing and editing, but also integrate photography, video, word processingAll media skills, such as web page production, can independently complete the theoretical research and practical ability of integrated and integrated news communication tasks.

2. Training direction: news and communication practice, communication and social development, media and cultural industry, new media communication, advertising communication, television and micro image.

3. Years of study

The length of part-time master's study in journalism and communication is generally 3 years, and the course study is 1.5 years.After completing the training plan in advance and meeting the graduation conditions, you can graduate in advance and apply for a degree after your application, the consent of your supervisor and the department, and the approval of the university.Under special circumstances, graduation can be postponed for one year upon approval.

4. Cultivation method

(1) It focuses on course teaching, and has various teaching methods such as case analysis, special lectures, simulation drills, on-site practice and training.The course teaching is mainly concentrated teaching, and April and October of each year are the concentrated learning time.The teaching process focuses on centralized teaching and decentralized practice, with strict process management and emphasis on result orientation.The teaching content emphasizes the basic theory and practical application, pays attention to the cultivation of students' ability of news and communication practice, and according to the discipline advantages of our school, while comprehensively improving students' ability of news communication, it also cultivates students with characteristics to cultivate students' professional core competitiveness.

(2) Strengthen the contact and exchange with news and communication practice units and management departments, and invite experts from news and communication practice units and managers from relevant departments to participate in postgraduate teaching and training.The system of double tutors is implemented, with the guidance of school tutors as the main.At the same time, the way of combining the collective training of instructors and tutor groups is implemented.Instructors are determined by mutual selection of teachers and students, responsible for the whole process of postgraduate training, helping students choose and determine research topics, and formulating learning plans;The tutor group is mainly composed of 3-5 instructors, giving full play to the advantages of collective training, and expanding students' knowledge and research horizons.

(3) The course assessment focuses on the ability of students to find, analyze and solve practical problems by using their professional knowledge.Among them, compulsory courses are mainly closed book examinations, and elective courses are mainly concluded in the form of course paper or assignment defense, through which credits can be obtained.


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